Tammy Hembrow was born on April 22, 1994, in Gold Coast, Australia. She is an Australian fitness entrepreneur, model, and social media personality.
Her pregnancy and post-birth transformation content helped launch her into global fame.
Who is Tammy Hembrow?
Tammy Hembrow is an Australian fitness influencer, entrepreneur, and mother of three. She built her platform on Instagram by documenting her workouts and body changes after having children.
That honesty with her followers turned her into one of Australia’s most recognized influencers. She has since expanded far beyond social media into activewear, supplements, and app development.
Her sisters, Emilee and Amy Hembrow, are also well-known online personalities. The three have often been compared to the Kardashian sisters because of their shared media presence and business ventures.
Early Life of Tammy Hembrow
Tammy Hembrow grew up on the Gold Coast in Queensland, Australia. Her father, Mark Hembrow, is an actor who appeared in productions such as Swimming Upstream and Anzacs, while her mother, Nathalie, worked as a makeup artist.
She was raised alongside several siblings, including sisters Emilee, Amy, Starlette, and Ava. Two of her brothers have largely stayed out of the public eye and away from social media.
Hembrow was interested in sports from a young age. However, she has said her teenage years included partying and unhealthy habits before she found fitness.
That shift toward training and nutrition became the foundation of her entire career. She began sharing her progress online, and her honesty about the process resonated with a wide audience.
Tammy Hembrow Age
Tammy Hembrow is 32 years old as of 2026, born on April 22, 1994. Her zodiac sign is Taurus.
She became a mother at 20, which places her personal milestones well ahead of her public fame. That early start shaped much of the content that built her following in the years after.
At this age, she is also well-known for her physical appearance with 5 feet 5 inches or 165 cm height.
Tammy Hembrow Ethnicity and Nationality
Tammy Hembrow is Australian by nationality. Her ethnic background includes Trinidadian heritage on her mother’s side, alongside her Australian upbringing.
That mixed background is something she has referenced occasionally in interviews and family posts. Her sisters share the same heritage, and their family dynamic has been a recurring theme across their public platforms.
Tammy Hembrow Education
Detailed information about Hembrow’s formal education is limited. Some reports state she attended the Australian International School in Singapore for part of her schooling before returning to finish her education on the Gold Coast.
She has not spoken extensively about academic qualifications in interviews. Her public story instead centers on her transition from an unfit lifestyle into fitness and business.
Tammy Hembrow Career
Early Career
Hembrow started posting fitness content on Instagram in 2013, shortly before the birth of her first child. Her transformation photos, showing her body before and after pregnancy, quickly attracted attention.
That content struck a chord with young mothers looking for realistic fitness inspiration. Within a few years, her following grew from a small niche audience into the millions.
She also launched a YouTube channel on July 14, 2012, where she posted workout videos and vlogs. The channel has grown past one million subscribers over the years.
Founding Saski Collection and Tammy Fit
In 2017, Hembrow launched Saski Collection, an activewear and swimwear label named after her daughter Saskia. The brand reportedly reached eight-figure annual sales within its first few years and became a fixture in the Australian athleisure market.
She followed that with the Tammy Fit app, a fitness and nutrition platform offering structured training programs. The app has been downloaded millions of times since its release and remains one of her core business ventures.
In April 2025, Hembrow co-founded Selfish Supps, a sports nutrition brand, alongside her sisters Emilee and Amy. The company sells powders aimed at gut health, electrolytes, and vegan nutrition.
Recent Ventures
Hembrow closed Saski Collection in December 2025 after years of operation, saying the brand had taught her about growth and resilience. She has not detailed specific plans for a replacement venture since the closure.
Reports in 2026 also pointed to difficulties at Selfish Supps, including a period of inactivity on its social media account. Despite this, Hembrow has continued to build income through sponsored content, brand partnerships, and her Tammy Fit subscription base.
Tammy Hembrow Companies and Investments
Hembrow’s business portfolio has included Saski Collection, the Tammy Fit app, and Selfish Supps. Saski Collection operated as her main activewear brand from 2017 until its closure in December 2025.
Tammy Fit remains active and continues to generate subscription revenue. Selfish Supps, launched with her sisters, rounds out her presence in the wellness product space.
Tammy Hembrow Business Achievements
Hembrow built Saski Collection into an eight-figure business within a few years of launch. That success helped establish her as more than just a social media personality.
She has also been reported as one of Australia’s highest-earning influencers for sponsored content. Industry trackers have placed her earnings per sponsored Instagram post in the tens of thousands of Australian dollars.
Tammy Hembrow Boyfriend
Tammy Hembrow was previously engaged to personal trainer Reece Hawkins, with whom she shares two children. The couple split in 2018 after several years together.
She later became engaged to surfer Matt Poole in 2022, though the relationship ended within about a year. Hembrow then married Love Island Australia star Matt Zukowski in a Byron Bay ceremony on November 23, 2024.
The marriage ended after seven months, with Hembrow announcing their divorce in a TikTok video on June 21, 2025. Since then, she has been linked to AFL player Bailey Smith, with the pair reportedly dating since the summer of 2025.
Tammy Hembrow Children
Tammy Hembrow has three children. She shares son Wolf and daughter Saskia with ex-fiancé Reece Hawkins, and daughter Posy with ex-fiancé Matt Poole, born in June 2022.
She has spoken openly about co-parenting Wolf and Saskia with Hawkins. Wolf, now in his early teens, has appeared in her social media posts, including one in 2025 when she shared that he needed hospital treatment after an injury at camp.
Tammy Hembrow Net Worth
Tammy Hembrow’s estimated net worth is $50 million as of 2026. Her income comes from Saski Collection’s earlier sales, subscription revenue from the Tammy Fit app, Selfish Supps, brand partnerships, and sponsored content on Instagram.
She has also earned substantial income directly from sponsored posts, given her large following. That combination of business ownership and influencer income has made her one of Australia’s wealthier social media personalities.
Tammy Hembrow Social Media
Hembrow remains most active on Instagram, where she posts fitness content, family updates, and brand promotions. Her verified handle is @tammyhembrow.
She also maintains an active YouTube channel featuring vlogs and workout videos. Her TikTok account has become an increasingly important platform for her, especially for personal announcements such as her 2025 divorce video.
The Bottom Line
Tammy Hembrow built Saski Collection into an eight-figure activewear brand after launching it in 2017. She later added the Tammy Fit app and, in 2025, co-founded Selfish Supps with her sisters Emilee and Amy.
She became a mother at 20 with son Wolf and daughter Saskia, later welcoming daughter Posy in June 2022. Her openness about pregnancy, co-parenting, and body change has remained central to her public image.
Hembrow closed Saski Collection in December 2025 and continues to grow her Tammy Fit subscriber base into 2026. She remains one of the Gold Coast’s most recognized influencers while navigating her business ventures and personal life in the public eye.
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